MINI Military and First Responder Incentives

Eligible customers receive $500 off MSRP for new MY25/MY26 MINIs when financed through MINI Financial Services or receive $500 lease credit for the lease of a new MY25/MY26 MINI when leased through MINI Financial Services. The finance offer excludes the Countryman SE ALL4 and the lease offer excludes all base Cooper trims and Countryman SE ALL4.

When new MY25/MY26 MINIs are purchased with cash or financed with financial institutions other than MINI FS, eligible customers receive $500 off MSRP on Cooper Hardtop 2 door, Cooper Hardtop 4 door, and Cooper Convertible, $750 off MSRP on Cooper S Hardtop 2 door, Cooper S Hardtop 4 door, Cooper S Convertible, and Countryman S, $1,000 off MSRP on JCW Hardtop 2 door, JCW Convertible, and JCW Countryman. This offer excludes the Countryman SE ALL4..

Eligible customers include Active Duty, Veterans, Retirees, Reservists, their immediate family members, and First Responders, including Emergency Medical Technicians, Firefighters, Law Enforcement Officer, Federal Law Enforcement Officer and Agents, and 911 Dispatchers. Qualification for the incentive requires the verification of the military member through ID.me to generate an offer code. Customer must take delivery by January 2, 2026. Incentive offer is subject to change without prior notice. One incentive per customer, per offer code, per calendar year for these select new MINI models without a prior retail sale. Eligible military member must be the purchaser. May be combined with other available incentives.

A man in a Military and First Responder uniform standing in front of a MINI Cooper S 2 Door and MINI Countryman S ALL4 with his arms crossed.

THE MINI MILITARY AND FIRST RESPONDER INCENTIVE.

The MINI Military and First Responder incentives are a special offer to demonstrate MINI's continued support for our military and first responder personnel and their families stationed in the United States. This opportunity extends to Active Duty, Veterans, Retirees, Reservists, their immediate family members, and First Responders.

To claim your offer, just confirm your Military and First Responder affiliation with ID.me to get started.

VERIFY WITH ID.me

FREQUENTLY ASKED QUESTIONS ABOUT THE MINI MILITARY AND FIRST RESPONDER INCENTIVE.

PROGRAM DETAILS

The MINI Military and First Responder Incentive is a special offer to demonstrate BMW’s continued support and appreciation for our military personnel and their families stationed in the United States, as well as First Responders. Eligible military personnel, their families, and First Responders may qualify for incentives on new leased or purchased MINI vehicles.

The MINI Military and First Responder Incentive can be combined with most other offers, sales programs, or campaigns to maximize your savings. It may not be used with the MINI Corporate Sales Program. For more details, please contact your local MINI Center.

The finance offer excludes the Cooper Electric SE and Countryman SE ALL4, and the lease offer excludes all base Cooper variants, the Cooper Electric SE and Countryman SE ALL4. When new MY24 or MY25 MINIs are purchased with cash or financed with financial institutions other than MINI FS, eligible customers receive $500 off MSRP on Cooper Hardtop 2dr/4dr/cv and Countryman, $750 off MSRP on Cooper S 2dr/4dr/cv, Clubman S and Countryman S, $1,000 off MSRP on Cooper Electric SE 2dr, JCW 2dr, JCW Clubman, JCW Convertible, JCW Countryman.

Shop MINI certified pre-owned and proceed with your ID.Me verification to discover more about current available offers on selected pre-owned inventory.

AUTHENTICATION AND ELIGIBILITY REQUIREMENTS

The MINI Military and First Responder Incentive is available to Military, Veterans, Military Family Members, and First Responders. To confirm your status, select your vehicle of interest by clicking on ‘Claim Offer’ and use the simple online ID.me verification tool.

If you haven’t been verified within minutes, please reach out to ID.me customer service for help.

Immediate family members of military personnel can also take advantage of this offer. In order to be verified as a family member, select your vehicle of interest by clicking on 'Claim Offer' and use the simple online ID.me verification tool.

ID.me is our trusted partner in helping to keep your personal information safe. They specialize in digital identity protection and make it easy for you to prove your identity, so you can securely access advanced online services.

It is one of only 4 Single Sign-On providers that meet the U.S. government’s most rigorous requirements for online identity proofing and authentication. With bank-grade encryption, ID.me provides the strongest identity verification system available to prevent fraud and identity theft.

Additionally, ID.me is a Veteran-owned, digital identity platform. Hundreds of well-known private-sector companies (like Verizon, Dell, and Ford) and other government agencies and nonprofits (like the U.S. Chamber of Commerce’s Hiring Our Heroes initiative) have also chosen ID.me to help keep their customers’ personal information safe.

Verify your status to secure your military and first responder incentive offer through a quick, simple process. It takes just a few minutes and is available for the following segments:

Active Duty, National Guard, Reserves, Veterans, Retirees, Military Spouses, Surviving Spouses, Immediate Military Family Members, First Responders

Once you are verified, you must submit the lead form and you'll receive a confirmation email with a unique customer ID and offer code. Your dealer will use this to apply the military and first responder incentive toward the lease or purchase of your new BMW.